Real estate investor and Cardone Capital CEO Grant Cardone says his firm will continue accumulating Bitcoin by using cash generated from its real estate portfolio, doubling down on a strategy that combines income producing property with the world’s largest cryptocurrency.
Speaking during a recent interview and in follow up comments shared on X, Cardone said he believes the model solves long standing problems in traditional real estate investing while creating long term exposure to Bitcoin without relying on debt or repeated capital raises. His comments come as Bitcoin trades below recent highs and institutional investors continue searching for new ways to incorporate digital assets into treasury and investment strategies.
Key Takeaways
- Grant Cardone says Cardone Capital will continue buying Bitcoin using cash flow generated from its real estate portfolio.
- The company has completed six Bitcoin real estate investment deals worth more than $1 billion, including roughly $200 million in Bitcoin purchases.
- Cardone argues that combining cash flowing real estate with Bitcoin creates a stronger investment model than traditional REITs.
- He believes Bitcoin remains undervalued and says he is “buying like crazy” despite recent market weakness.
- Cardone expects more institutional investors to adopt similar real estate and Bitcoin hybrid strategies over time.
Cardone’s Hybrid Real Estate and Bitcoin Strategy
Grant Cardone’s approach to corporate Bitcoin accumulation differs from companies like Strategy, which primarily raise capital through debt and equity offerings to acquire Bitcoin. Instead, Cardone Capital uses rental income from its real estate portfolio to buy Bitcoin on a recurring basis through a dollar cost averaging strategy, allowing the company to keep accumulating regardless of short term price swings.
“We work to improve the cash flow of the real estate and buy more bitcoin as it falls,” Cardone said, describing the model as a way to combine income producing real estate with a growing Bitcoin treasury.
Cardone also criticized the traditional REIT model, arguing that mandatory earnings distributions leave property owners with limited capital for renovations, unexpected expenses, and market downturns. He believes pairing real estate with Bitcoin creates stronger balance sheets and greater financial flexibility, noting that many operators have lost valuable properties due to cash shortages rather than poor asset performance.
According to Cardone, his firm has completed six hybrid investment transactions worth more than $1 billion, including roughly $200 million in unleveraged Bitcoin purchases. The investment structure combines cash flowing apartment communities with Bitcoin held in the same vehicle, giving investors exposure to rental income, potential Bitcoin appreciation, property depreciation benefits, and real estate tax advantages.
Despite recent volatility, Cardone remains bullish on Bitcoin, saying he continues buying aggressively because he believes it is significantly undervalued. He argued that Bitcoin should already be trading between $150,000 and $190,000 and compared his approach to his long standing real estate philosophy of acquiring quality assets below their perceived intrinsic value and holding them for the long term.
Institutional Adoption Could Follow
Cardone believes his hybrid investment model could become increasingly attractive as institutional investors look for diversified strategies that combine traditional assets with digital assets. He argues that this creates a more sustainable accumulation strategy while reducing dependence on capital markets.
Cardone Capital currently manages approximately $5.3 billion in assets, including thousands of residential units, commercial real estate, and a growing Bitcoin position. The firm previously disclosed holding roughly $200 million worth of Bitcoin alongside its property portfolio. While Cardone has projected annual returns between 22% and 32% for the hybrid model, those figures represent forward looking expectations rather than historical performance.
His latest comments nevertheless reflect growing interest in combining traditional income generating assets with Bitcoin as institutional investors continue experimenting with new treasury and portfolio management strategies.
As more companies evaluate digital assets alongside conventional investments, Cardone believes real estate backed Bitcoin strategies could become increasingly common.
“This model that I’ve created, in the future, all the institutions will adopt this,” he said. “It solves a problem. And the problem in real estate is capex.”
